PortaBrands Are The Perfect Partner For Coffee Bars
Tri-Star Packaging is to highlight the huge range of benefits offered by its PortaBrands out-of-home drinks carriers at this year’s Caffè Culture exhibition (stand D20). Visitors to the show, which takes place 18-19 May 2011 at London’s Olympia, will have the chance to see first-hand how the innovative PortaTray™ and PortaDrink® carriers can help café and coffee shop owners improve a number of aspects of their business, including product presentation, customer experience, speed of service and, most importantly, sales. The PortaTray™ is a revolutionary new flat-pack, pop-up drinks carrier that requires just half the storage space of traditional products. Designed to take cups of most sizes and small bottles, the 4-cup kraftboard carrier splits easily into two 2-cup trays, making it one of the most versatile multi-drink trays available and eliminating the need for businesses to hold two different kinds of drinks tray in stock. Safe and easy to use, the PortaTray™ can be ‘clicked up’ in seconds by staff and consumers, cutting queuing times by up to 25% and helping to guarantee a smooth flow of trade and satisfied customers. The PortaTray™ grips cups and bottles to ensure stability even at a 45° tilt, reducing the risk of accidents and making it suitable for busy cafés and drive-thru. Equally impressive is the PortaDrink®, an award-winning one-handed carrier designed for 2, 3 or 4 cups containing a range of hot and cold beverages and liquids, including coffees, teas, soups and smoothies. No assembly is required, ensuring no delays in service times. Both the PortaTray™ and PortaDrink® can be branded on all sides, making them ideal for communicating brand identities. As they are highly durable, they can also be printed with a loyalty ‘card’ encouraging customers to bring a carrier back again and again to be re-used several times over, helping to protect the environment and cut costs. In addition to the PortaBrands range, Tri-Star will be showcasing a comprehensive selection of food and beverage solutions perfectly suited for use in the café and coffee shop sector. Products on display will include cups, smoothie and shake containers, salad trays and sandwich packs, as well as Tri-Star’s exclusive and innovative new range of sandwich platters. Kevin Curran, managing director of Tri-Star, said: “We offer cafés and coffee bars packaging that makes a real difference to the running of their businesses. We can provide operators with every product they’ll need to ensure the efficient and profitable running of their business. Our high quality and innovation packaging solutions will help ensure every customer goes away happy, having enjoyed a smooth and enjoyable visit, increasing loyalty levels and repeat visits. “We look forward to welcoming visitors to our stand (D20) at Caffè Culture, and talking to them about how we can work in partnership to make their businesses as successful as possible.”
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